About Us

Founded in 2017, The Fray Agency has carved out a niche in IDD healthcare. We specialize in creative management services for non-profit and for-profit organizations, membership associations and health-related businesses. We understand the heart and soul of these organizations are people. From marketing and promotion to organizational planning and finances - we create a unique experience that equals growth, relevancy and sustainability.

Our Mission

Our mission is to highlight the remarkable work our clients are doing within the healthcare industry - and give these organizations a brand that exactly matches who they are at the core and to provide them the tools to make a difference for years to come.


Our Team

Courtney Fray, MS // Owner & Communication Professional // DALLAS

Courtney Fray, MS is a Dallas-based expert in Marketing, Advertising and Leadership Development with nearly 20 years experience. In the last 6 years, Courtney has grown her non-profit clients both financially and in national and international awareness. She works with non-profit Boards - most notably the American Academy of Developmental Medicine and Dentistry (AADMD) and Project Accessible Oral Health (PAOH) to reach strategic, measurable goals, as well as manages (and refines) operations to maximize their efficiency - so they can focus on making a difference. She’s coordinated 8 major US educational conferences (and 1 international) with partners like Special Olympics and secured high-profile, influential keynotes and panels - featuring Presidents or Chairpersons of the AMA, ADA, National Council on Disability, CDC and NIH. Before starting The Fray Agency in 2017, Courtney enjoyed an award-winning career in Marketing and Advertising at State Farm Insurance and Wal-Mart Corporate Headquarters as well as the Netherlands-based magazine SuperYacht Industry and the Texas-based oil and gas startup, Oryx Holdings. She holds a Master’s in Advertising from Boston University and lives in the Dallas/Fort Worth Metroplex with her husband, daughter and yellow lab, Ellie.

 

Teresa Colson, MBA // Partnerships & Fundraising Professional // CHICAGO

With over 20 years experience, Teresa Colson is a Chicago-based expert in strategic partnerships and fundraising. She doubled conference sponsorships for our client AADMD the first year she joined the account - and has maintained those sponsorship levels for 3 years. Teresa is a passionate and accomplished Marketing professional formerly employed by Accenture, Starcom & USA Today. Her past project work includes Top Pharmaceutical throughout the US. This past work experience made it an easy transition into becoming a lead fundraiser for non-profit clients. In addition, she assists with grant development, project management, conference planning, and finance management. She holds an MBA from DePaul University and lives in Chicago area with her husband, son, twin daughters and staffordshire terrier, Lola.

 

Our Process

Design

At The Fray Agency, the design process is 100% client-centric. Whatever you envision, we bring to life. During the first consultation, clients go through the process of creating a Brand Vision Statement, a unique process that exactly aligns a brand with the company.

Brand

Your logo is the beginning of your company's story- your brand is what takes people on an unforgettable journey. A brand that has the same powerful look and feel across all mediums is something hard to forget. And that's what FDF delivers.

Connect

In the fast-changing world of media, staying relevant is more important than ever. FDF helps companies reach their customers where they are - whether it's online, in person or anywhere in between.